Led the strategic brand revamp of AdParlor to reflect their exciting shift into the influencer marketing arena. The goal was to create a brand identity that felt light, youthful, and maintained a visual connection with their parent company, Fluent Inc. Through the introduction of a vibrant new color palette and engaging, playful imagery, the refreshed brand effectively captured their new direction and target demographic.
Influencer-focused imagery
Hero images
Blog headers
Spot illustration
Home page
Blog page